I've taken an eCommerce business from under $7k a year in online revenue to $342k+, and led marketplace growth at enterprise scale. I help eCommerce and marketplace businesses grow revenue by combining platform work, pricing, paid acquisition, and lifecycle marketing into one plan.


What This Covers

  • eCommerce platform optimisation — custom builds and optimisation on Magento and Shopify, tuned for performance, conversion, and SEO.
  • Pricing & merchandising — using data to inform pricing, promotions, and product discovery.
  • Paid acquisition — paid search and social campaigns, product feeds, and campaign optimisation that complement organic growth.
  • Lifecycle marketing & retention — email, lifecycle, and retention programs that increase customer lifetime value.
  • Conversion rate optimisation — identifying and fixing on-site friction that's costing revenue.

Relevant Experience

$6.8k → $342k

Online Revenue (Music First)

+137%

YoY Revenue Growth

450k+

Products Indexed

See the full write-up on the case studies page.


What Clients Say

Our SaaS product had previously had poor experience in procuring SEO services. Lachlan came highly recommended and helped get things on track. Simply put, Lachlan is a gun in both SEO, and growth marketing. I can confidently recommend his services to any small or big business.

Jeremy Hague

Founder, Sandhurst Digital & KoalaBoss


Need help growing an eCommerce or marketplace business? Book a paid session or get in touch.