I've taken an eCommerce business from under $7k a year in online revenue to $342k+, and led marketplace growth at enterprise scale. I help eCommerce and marketplace businesses grow revenue by combining platform work, pricing, paid acquisition, and lifecycle marketing into one plan.


What This Covers

  • eCommerce platform optimisation — custom builds and optimisation on Magento and Shopify, tuned for performance, conversion, and SEO.
  • Pricing & merchandising — using data to inform pricing, promotions, and product discovery.
  • Paid acquisition — paid search and social campaigns, product feeds, and campaign optimisation that complement organic growth.
  • Lifecycle marketing & retention — email, lifecycle, and retention programs that increase customer lifetime value.
  • Conversion rate optimisation — identifying and fixing on-site friction that's costing revenue.

Relevant Experience

$6.8k → $342k

Online Revenue (Music First)

+137%

YoY Revenue Growth

450k+

Products Indexed

See the full write-up on the case studies page.


What Clients Say

“

Our SaaS product had previously had poor experience in procuring SEO services. Lachlan came highly recommended and helped get things on track. Simply put, Lachlan is a gun in both SEO, and growth marketing. I can confidently recommend his services to any small or big business.

Jeremy Hague

Founder, Sandhurst Digital & KoalaBoss


Need help growing an eCommerce or marketplace business? Book a paid session or get in touch.